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Our approach to sustainability

Sustainability isn’t just a buzzword – it’s the key to the survival of our planet. Global warming is one of the most serious problems in the world today, and Essity, the company that produces Nana towels, liners, tampons and intimate soaps, is committed to finding social and environmentally sound solutions and to producing safe products.

At Nana, we’re proud to be manufacturing and developing our products in a sustainable way. As a company, we’ve always been conscious of protecting our planet and its resources. From what we source to how we produce and to what we deliver to our consumers.

The provenance of our products

Responsible sourcing really matters to us and we’re always looking at ways to reduce the environmental impact in new products, through smart design and materials. For example, our pulp suppliers use wood fibre that comes from carefully managed sources. Showing consideration for nature has always been of the utmost importance to us, and an objective we continue to ambitiously pursue.

Reducing packaging

Cutting down on waste is a big priority for us too. One way to reduce waste is to make the products thinner. Another way is to reduce packaging. We’ve reduced the packaging 14 per cent on our Ultra towels since 2008.

With our Ultra Towels, for example, we’ve cut down on packaging, and are using materials and energy more efficiently to make the towels thinner. This makes them more comfortable and practical for you.

Feminine products have come in for some criticism in the past over the challenges of disposing of them in a way that doesn’t have a harmful impact on the environment. Thanks to your input, we’ve improved on the disposability of your towels. You told us that towel disposal when you’re out and about was your number one gripe – there often isn’t a bin, and they can’t be flushed down the toilet because it clogs up the sanitation system and ruins the environment. So we created Roll.Press.Go – innovative towels that come with a wrap that completely seals on all sides. It’s a smart, easy and hygienic way to dispose of towels, anywhere, at any time.

Reducing our carbon footprint

As part of LCA’s assessment, we’ve also looked at our impact on global warming, or put another way, the carbon footprint of our products. Carbon footprint refers to the emissions of greenhouse gases into the air through a product’s life cycle. We’ve been working hard to reduce the carbon footprint of our absorbent products. Since 2008 for instance, we’ve reduced the carbon footprint of our Ultra Towels by 14 per cent.

We’re proud of lots of other things we’re doing too. We care about the planet and the people that live on it, and below are just a few of the ways we’re making a difference.

Taboo busting

The taboos, ignorance and preconceptions surrounding menstruation are jeopardising the health of millions of women every day. We’re active in combating this. For example, we recently organised a menstrual hygiene training session for girls aged 10 to 12 in Haikou, China, together with the Water Supply and Sanitation Collaborative Council (WSSCC). The training session provided the girls with an opportunity to discuss their bodies, the importance of good hygiene during menstruation, and of feeling pride in what happens naturally every month.

Improving knowledge

Nana’s ‘Discover What Fits Your Body’ educational program involves teaching girls in primary schools in Malaysia about menstruation and the changes that happen in the body during puberty. Each girl receives a starter kit from Nana, which includes a brochure to help parents speak with their daughters about their bodies and menstruation.

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